POLA KOMUNIKASI DAN INFORMASI PENGURUS DAN ANGGOTA UKM FORMASI DI UIN SMH BANTEN

Abstract

This study aims to identify the communication patterns between the board and members of the Student Activity Unit (UKM) FORMASI at Sultan Maulana Hasanuddin State Islamic University (UIN SMH) Banten in maintaining the continuity of the organization to achieve its goals. Communication plays a vital role in supporting effective collaboration and coordination among organizational members. This research employs a descriptive qualitative method, with data collected through observation of communication activities within the UKM FORMASI environment. The findings reveal that the communication patterns formed include both vertical and horizontal communication, where the board functions as the director and decision-maker, while members act as executors of activities, yet still have space to express their opinions. Open and participatory interactions contribute to a solid organizational environment and support the achievement of common goals.